The CampaignXchange Task aims to:
- Create a collaborative community of practice
- Facilitate informal knowledge sharing and exchange of experiences among countries
- Collect campaign case studies
- Develop a policy guidance for campaign design and evaluation based on examples from different contexts
- Identify potential areas for future research, analysis, and collaboration
1 June 2023 – 31 May 2024
Australia, Belgium, Canada, Finland, Ireland, Netherlands, Sweden, Switzerland, United Kingdom
International Energy Agency, Energy Efficiency Division
For more information on the Task, please contact:
Emma Mooney, IEA: Emma.Mooney@iea.org
Latest From CampaignXchange
Our new CampaignXchange Task has commenced, coordinated by the IEA Secretariat, designed to support countries running energy savings campaigns.
This overview paper summarises best practices that governments have reported throughout design, implementation and tracking of energy-saving campaigns. The insights are drawn from the information provided by the Task Participants, interviews with policy makers, campaign outcomes shared with the IEA and other relevant data.
Subtasks & Deliverables
The Task emerged from the collective interest of policymakers to assess the outcomes and features of behavioural interventions in response to the 2022 energy crisis. Task Participants are also keen to evaluate how multiple objectives can simultaneously be addressed by public campaigns including reduction of energy demand, cost of living support, citizen engagement for the clean energy transition.
This Task is strongly aligned with the objective for 2020-2025, which is to provide evidence from socio-technical research on the design, social acceptance and usability of clean energy technologies to inform policy making for clean, efficient and secure energy transitions. It will directly inform policy making, involving policy makers in the knowledge transfer programme throughout. Additionally, it will aim to establish a network of policy makers with expertise in campaign design and implementation. Finally, it will dovetail the IEA’s work on behavioural change more broadly, increasing the potential pool of participants and reaching a wider audience beyond the core participants.