Technology Collaboration Programme

Hard-to-Reach Energy Users


There is a significant percentage of the human population (we estimate over 2/3 of energy users fall into it!) who can be regarded as “hard-to-reach energy users”. These are the people policymakers, utility programme managers and research experts are struggling to engage with – often, for good reason. This very large energy user segment is the focus of this Users TCP Task.


Task Duration:
June 2019 to May 2022 (1 year extension to 2023)

Participating countries:
New Zealand, Sweden, United States of America

For more information on the Task, please contact Dr Sea Rotmann Sea Rotmann

Latest From Hard-to-Reach Energy Users

Hard-to-Reach Energy Users Publications

Subtask 2 – HTR Characterisation

The purpose of this document is to outline a preliminary framework for characterising “Hard-to-Reach” (HTR) energy users targeted for energy efficiency (EE) and demand response (DR) programmes in the U.S. and Canada.

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Subtask 1 – How to reach the hard-to-reach?

Do you work with energy users that are hard to reach? Who do you think of first when you hear the term hard-to-reach (HTR) energy users? Vulnerable users in the residential sector or energy users that are geographically remote or maybe ones that are hard to motivate or engage?

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Subtasks & Deliverables