Technology Collaboration Programme

Research into hard-to-reach electricity customers living in hidden hardship

This report presents the conclusions of a two-year project, co-funded by the two largest electricity retailers in Aotearoa New Zealand. Industry wanted to work alongside the community to find more effective solutions to the problem of engaging hard-to-reach energy users. We set out to use our Building Blocks of Behaviour Change co-design process and had […]

Final Country Report HTR Task: United States

This is the final report deliverable to conclude Phase 1 of our HTR Task, with special focus on our U.S. funder and National Expert, the Consortium for Energy Efficiency. We summarise the main findings and recommendations from each Subtask of our 4-year Task, and provide links to the huge amount of deliverables and work completed so […]

Characterising HTR Energy Users: A Literature Review

This e-Book is based on a landscape, literature and stakeholder assessment and includes insights from 120 survey responses of HTR experts around the world, as well as 50 in-depth expert interviews, and almost 1000 pieces of literature that were reviewed between 2019-2021. It is perhaps the most comprehensive characterisation of hard-to-reach energy users, and provides […]

The Building Blocks of Behaviour Change – HTR Task Research Process

The HTR Task in collaboration with our Project Partners the See Change Institute, have co-created and tested a research framework to guide our Task, to use for ex-post case study analyses, and to help us design, implement and evaluate our field research. It is called the Building Blocks of Behaviour Change, and marries Design Thinking […]

Subtask 2 – HTR Characterisation

The purpose of this document is to outline a preliminary framework for characterising “Hard-to-Reach” (HTR) energy users targeted for energy efficiency (EE) and demand response (DR) programmes in the U.S. and Canada.

Subtask 1 – How to reach the hard-to-reach?

Do you work with energy users that are hard to reach? Who do you think of first when you hear the term hard-to-reach (HTR) energy users? Vulnerable users in the residential sector or energy users that are geographically remote or maybe ones that are hard to motivate or engage?